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what is really the difference between supermarket economy flour and branded flour?

I tend to buy organic free range eggs for obvious reasons, lucky me I can afford that, but i was looking at the cost differences between supermarket economy flour and the leading branded flours and I was surprised at the cost differences: Even in the supermarket they have regular supermarket brand 34p/Kg and economy 21p/Kg thats a 10p per kg difference for the powdery white stuff but branded plain flour comes in at anything from 50p to 110p /Kg. Now I know arguably there are some direct costs involved in advertising certainly we the supermarkets dont advertise individual own frand economy produce with tv inserts where as a brad company might, but come on help me out is it really all profit? am i getting a better flour for 5 times the price ?

Most generic products are made by the same companies, in the same plants, that make the brand-name stuff. (Case in point: last year, PeterPan peanut butter and Wal-mart’s house brand were recalled. They’re made by the same plant.) I tend to go with – if the first few ingredients are the same, go with the generic, because most of the time, there’s no real difference. (Some things – like potato chips – differ in taste, but that’s really it.)

1. Organic farming- lecture of Rajiv in Bharat Swabhiman

Fresh Produce Sweet Pea Five-Piece Organic Layette Set $49.99 Baby Aspen goes green with an amazingly adorable, organic, five-piece layette set that makes sweet peas even sweeter! It all starts with a natural woven-wood basket filled with sweet peas. The graphic of a small, swaddled baby snuggled in half a pea pod appears on the blanket, PJs, cap and bib, and a green,sweet-pea pod rattle on top makes this magnificent baby gift ready for market! Features and facts:Soft-beige, organic layette set includes a 24 ½ “” x 28 ¾ “” blanket, footed PJ’s, cap, bib and pea-pod rattle Blanket, PJ’s, hat and bib are imprinted with the Sweet Pea graphic (a bundled baby in a pea pod) framed by sage-green faux stitching Machine-washable, 100% organic cotton

The Produce Contamination Problem: Causes And Solutions $95.99 This book is organized into five sections beginning with an introduction in which the problem is described in terms of the number and size of produce related outbreaks the commodities involved and the human pathogens involved. The introduction also documents the failure of conventional sanitizing treatments to assure microbiological safety examining the problems of microbial attachment. The second section reviews methods of identifying a contamination source (epidemiology trace back strain identification location of Source) and then focuses on the various sources of microbial contamination (water manure airborne dust wildlife human activity) and where in the crop production sequence they might result in contamination. In the third section some of the commodities associated with major outbreaks (leafy vegetables tomatoes cantaloupes apples berries sprouts) are examined to determine what characteristics make them especially vulnerable to contamination. The fourth section then addresses means of avoiding produce contamination through use of Good Agricultural Practices and recommendations in FDA and industry guidance documents. Regulatory actions (recalls restrictions on imports) to safeguard the public from potentially hazardous products are described. Coverage includes policy and practices in the US Mexico and Central America Europe and Japan. The fifth section examines current technologies for reducing human pathogens in fresh produce including disinfection rapid methods for detecting contaminants irradiation gas-phase application and best practices acceptable to organic growers packers and processors. *Addresses foodborne contaminations from a prevention view providing pro-active solutions to the problems *Covers core sources of contamination and methodologies for identifying those sources *Includes best practice and regulatory information