Stephanomics
Greece: Ceding defeat, but not (yet) default
NEw Product 9 times burn Bamboo salt-KLS Marketing Sdn Bhd
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Market Share Reporter (Hardcover) $1500.97 Description not available. |
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Manage For Profit, Not For Market Share (Hardcover) $63.65 Simon is founder of a marketing consultant firm in Germany; Bilstein and Luby are with the Boston office of the same firm. Drawing on their extensive consultant work, they urge managers and executives in mature markets to undertake a renewed and forceful commitment to profit rather than obsessing with market share. Following an overview of the reasoning behind their position, they lay out a four- phase program–changing your mindset, getting the right data and information, pursuing profit opportunities, and protecting profit–designed to achieve peak profit performance. Annotation )2006 Book News, Inc., Portland, OR (booknews.com) |